Slipstream Program Installs/.exe Driver installs

[POMF]

I hope this question hasn't already been beaten to death, but I can't find it anywhere.

My question is quite simple:

Is there a way to integrate program installations into my automated install. For example I want to see if it is possible to automatically install things like Firefox, WinRar, OpenOffice, etc.

Secondly, and along the same lines, is there a way to add drivers that are bundled into an executable file to my automated install, as most drivers are commonly distributed that way now.

I hope someone can help me. Thank you.

[Dynaletik]

It has been discussed quite often here. Just look at the Unattended Windows forum part. Or check Windows Post Install Wizard, it is quite easy to install your apps (and drivers that have got .exe installs) with WPI.